—HI I’M JJ. I’M A LETTERING ARTIST & DESIGNER
I letter, design
& curate vibes.
So the heart behind your business can actually be seen.
Custom lettering, visual identities, and creative direction for small businesses ready to look as good as they feel.
Designed to feel like you.
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Made with real human hands
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Designing for those whose heart are as big as their dreams.
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Designed to feel like you. ►► Made with real human hands ►► Designing for those whose heart are as big as their dreams. ►►
Real words from my clients
because feeling seen is the point. ☾☀︎
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JJ invites people into creative healing spaces where their stories, their pain, their brilliance, and their joy are welcomed fully.
Glenda, Founder | My Healing Language
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JJ is a flexible, collaborative designer who truly works with your brand to find alignment with her style.
Lina, Program Manager | Elevate Tutoring Team
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It was like being seen and recognized for who I am – no separation from the business and my personal character… JJ was able to name some of the values she saw just from observing my work vs what I thought my values were.
Lauren, Shadow Work Coach | Manang Lauren
Good collaboration should feel clear, personal, and like someone is genuinely listening.
Pick your starting point.
the commission menu
No pressure, no rigid packages. Choose what feels aligned or mix a few together and we’ll shape the right fit for your business. I got you 🙂↔️
The Signature
A one-of-one hand-lettered mark made to feel unmistakably yours.
The Full Spread
A visual identity with logo suite, palette, type, and artful direction.
The Little Extra
Packaging, menus, merch, or social pieces that elevate your brand story.
Dealer’s Choice
Bring me the feeling and vision. I’ll curate the visual recipe and make it pop.
Explore my previous work and start imagining what we can create together.
"Pinayism" I made a custom lettered logo to visually communicate the flow, rhythm and strength of the brand.
A group of 4 folks in a mini van, vibing. I created this for a client who wanted to showcase her team's personality. After time getting to know the client and brand I was able to create this illustration for them.
"sweet november piercing" 1/5 sticker designs I created for a small business in the brand's colors while honoring my style.
"Pinays Rising" A custom lettered artwork inspired by the heart of the brand promoting sisterhood and scholarship in the Filipino Community.
"Self Love Juice" 1/5 sticker designs I created for an educational non-profit in the brand's colors while honoring my style.
"Milf'n Cookies Podcast" Logo work I created for a podcast with the premise of 2 mothers in the cannabis industry
Digital family portrait of 5 adults of various skin tone in the back and 2 small kids in the front in a stroller. I was commissioned to create this digital portrait of a clients family to help visually elevate her personal narrative behind her brand.
"Sali" Custom digital portrait commissioned by a client for a friend who was beginning their gaming journey.
An art piece with stoplight, red bridge, freeway and a beach in the background and a black car in the front. I was commissioned by a client to create a tribute piece of a family car that held many memories in 3 core locations of their life; San Francisco, Stockton and San Diego, CA.
Man with a floral bandana with purple sun glasses on an orange background Logo design for a SoCal local musician to showcase his unique style.
"UNION" "Put Families first Pon Familias Primero" 1/12 illustrations I digitally drew for non-profit. I was given 12 pictures to turn into digital portraits in my bold style for them to showcase on their website, presentations etc. Also created coloring pages with the images as well.
"It never hurts to give it a try" This is a custom lettering piece commissioned by someone to a loved one as a gift. To honor the passing of their loved one in their grief. The client describe the person they are honoring love for strawberries and their resilience.
"Bring your culture it's the medicine we all need." This is a custom typography editorial poster I hand lettered for an educational non-profit.
A peek behind the counter
Details are
the whole thing.
I blend strategy, hand lettering, and a sharp eye for the tiny choices that make people stop, feel something, and remember you.
Ready when you are